The publication of accommodation capacities on platforms like Booking provides international reach and attracts a diverse base of guests. However, property owners report dissatisfaction with the negative impacts stemming from reservations that are never utilized or are accompanied by negative feedback, which ultimately harms the property’s reputation. According to Natalie from Ohrid, it is a common issue where guests make reservations but fail to arrive, leaving the accommodations vacant.
Furthermore, some negative reviews are perceived as being biased. The quality of listed accommodations varies significantly, ranging from highly rated establishments to those with notably lower scores. A key concern highlighted is the discrepancy between the advertised quality and the actual experience.
Owners note that the satisfaction levels of genuine guests often differ from those of platform partners. The issue of no-shows remains a significant challenge. When guests book but do not arrive, it negatively affects the occupancy rate and the overall perceived value of the property on the booking platform.
This situation necessitates managing the reputation built through the booking system against the reality of non-attendance and inconsistent feedback.
Topics: #booking #guests #not
